Designing better operating rooms before they’re ever built
Customizing medical room design in Unity 3D
Vervint’s client is a world-leading medical technology company serving healthcare providers across surgical and medical device markets. With decades of experience in the medical device industry, the company has long understood a simple truth: no two operating rooms, and no two patients, are exactly alike.
To help its sales team design custom operating rooms with customers, this medical technology leader needed an updated 3D configuration tool, so Vervint stepped in to build a Unity 3D-based room design product configurator that would shorten sales cycles and bring facilities to life long before construction begins.
Make every room truly customizable
Let customers design operating rooms around their own specific needs, from walls and windows to surgical lighting and patient tables.
Shorten the sales cycle
Give the sales team a tool that could visualize a fully custom room quickly, speeding up decisions and lowering inventory costs.
Build for what’s next
Create a foundation the company could continue building on, including a future augmented reality version for devices like HoloLens and Quest.
Picking up where trust left off
Vervint had worked with this client before, building cross-team alignment and driving innovation, which made them the natural choice to take over the room-design project after the internal team that started the work was reassigned elsewhere. The priority was an updated 3D room design experience to enhance the selling process between the sales team and customers. Vervint built the tool in Unity 3D, a powerful cross-platform 3D development environment, using an agile framework to develop, test, and release the desktop configurator for both Windows and macOS.
A room you can walk through before it exists
The finished application lets customers design fully custom operating rooms, from walls and windows to surgical lighting and patient tables, and manipulate those spaces using augmented reality. That means healthcare organizations can bring a facility to life months before construction begins, shortening sales cycles and lowering inventory costs in the process. The work has continued in phases since launch, with Vervint’s team now helping develop an augmented reality version integrated with Microsoft’s HoloLens and Quest as a strategic, ongoing partnership.
With a configurator that lets customers see and shape their operating room before it’s ever built, this medical technology leader is positioned to keep shortening the distance between a great idea and a fully equipped room ready for patients.
